Franchise Sector Continues to Outperform!

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Written by Mike Marshall

According to the International Franchise Association, the franchise sector will enjoy continued growth, outperforming the economy and other businesses.

The findings were released in the IFA’s second quarter update to The Economic Outlook for Franchise Businesses Report.

“Franchise growth continues to outpace other sectors of the economy as franchising remains the fastest way to grow and scale a business, despite the still uneven economic recovery and the onerous public policy environment facing our members and the small business community,” said Steve Caldeira, CEO and President of the IFA.

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A Franchise Keeps You Competitive

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Written by Steve Marr

Events and trends change fast around us. Staying competitive is a major challenge. For example, salsa sales now double ketchup.  Twenty years ago you would not have guessed this shift. Every day we work in our businesses to manage staff and connect with customers while insuring everything is working well. We all know that future trends are important, but we just don’t have time to figure out how to act on them.

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Why Home Care Franchises Are Growing

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Written by Steve Marr

Home care business franchises are growing for two reasons:  the increased number of people needing home service and the low cost of home care. 

Every day over 8,000 people turn 65 with an expected additional 19 years ahead of them. Many will require some type of care.

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Critical Success Factors

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Written by Steve Marr

Every good business manages critical factors that determine their success or failure.  When you evaluate a business franchise, you must know what those critical factors for success are in order to grow a successful business. 

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